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DTSTART;VALUE=DATE:20260731
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SUMMARY:EPISODE 67 | Bekah O’Shea: Rebuilding Through Fire\, Cancer and Creativity | Ride Free Montana\, Coup de Rouge and HOWL
DESCRIPTION:EPISODE 67\n\nBekah O'Shea: Rebuilding Through Fire\, Cancer and Creativity | Ride Free Montana\, Coup de Rouge and HOWL\n\nWhat happens when life repeatedly reminds you that time is never guaranteed?\n\nIn Episode 67 of the IWD406 Podcast\, Julie Walz welcomes fifth-generation Montanan Bekah O'Shea designer\, entrepreneur\, founder of Ride Free Montana\, co-founder of House of Cowbella\, and one of the creative forces behind Coup de Rouge and HOWL: House of West.\n\nBekah and her husband create handcrafted heirloom leather goods and silver pieces from their family ranch\, combining traditional Western craftsmanship with a modern artistic perspective. But the heart of Bekah's story reaches far beyond the products she creates.\n\nAfter leaving respiratory therapy and surviving a devastating Colorado wildfire that destroyed her family's home\, Bekah began rebuilding more than a house. She later navigated her daughter's Type 1 diabetes diagnosis and then faced her own breast cancer diagnosis experiences that changed how she thought about time\, creativity\, motherhood\, collaboration and the life she wanted to build.\n\nThose chapters taught Bekah to release what no longer mattered\, pursue the ideas that continued calling her and become more intentional about creating meaningful memories with the people she loves.\n\nIn this conversation\, Bekah shares how that resilience shaped Ride Free Montana and eventually helped inspire Coup de Rouge an immersive platform bringing together Western and Indigenous fashion\, fine art\, film\, storytelling\, music and performance.\n\nShe also introduces HOWL: House of West\, a collaborative creative space in downtown Livingston designed to bring artists\, thinkers\, producers and visionaries together through memberships\, experiential events and production resources.\n\nWHY LISTEN?\n\nThis episode is for anyone who has experienced an unexpected detour\, questioned whether it was too late to pursue a creative dream or wondered how meaningful Montana events and brands are built behind the scenes.\n\nBekah's story is an honest look at what it takes to rebuild\, collaborate and continue creating when life changes the plan.\n\nWHAT YOU'LL LEARN\n\n\n	How Bekah's fifth-generation Montana roots shaped her identity\n	The influence of her grandmother and Helena's historic Reader's Alley\n	Why Bekah initially pursued a career in respiratory therapy\n	How losing her Colorado home to wildfire changed her direction\n	What her daughter's Type 1 diabetes diagnosis taught her about motherhood\n	How breast cancer reshaped her relationship with time and creativity\n	How Ride Free Montana began on the family ranch\n	The process behind its heirloom leatherwork and silver collaborations\n	How found materials become meaningful\, wearable pieces\n	The vision behind Coup de Rouge\n	Why Western and Indigenous representation matters within the creative landscape\n	How immersive events are helping preserve and expand Montana's cultural story\n	What visitors can expect from the expanded three-day Coup de Rouge experience\n	How HOWL is creating space for collaboration in downtown Livingston\n	Why the right creative team can turn an ambitious idea into reality\n	How Bekah protects her energy while continuing to build\n\n\nEPISODE CHAPTERS\n\n00:00 Meet Bekah O'Shea\n\n03:37 Montana Roots Tour\n\n06:14 Hidden Gems in Seeley\n\n07:47 Reader's Alley Legacy\n\n15:03 Finding Her Art Path\n\n18:21 Healthcare Detour\n\n25:40 Wildfire Loss and Rebuilding\n\n30:18 Returning to Montana\n\n33:51 Navigating Type 1 Diabetes\n\n40:19 The Beginning of Ride Free Montana\n\n42:24 Leatherwork Takes Off\n\n45:43 Silver Collaborations and Creative Joy\n\n48:16 Designing With Found Materials\n\n50:10 Cancer\, Stress and Letting Go\n\n53:32 Resilience Through Chemotherapy\n\n55:26 The Origins of Coup de Rouge\n\n01:01:20 Red Lodge Roots and Meaning\n\n01:05:40 Immersive Show Highlights\n\n01:07:45 The Three-Day Event Experience\n\n01:09:49 Launching HOWL: House of West\n\n01:13:11 Building the Dream Team\n\n01:19:35 Protecting Energy and Decompressing\n\n01:22:03 How to Support the Events\n\n01:26:44 Legacy Quickfire and Pass the Mic\n\n01:31:00 Spotlighting Heidi Martincic\n\n01:36:27 Where to Find Everything\n\nListen to the full episode and discover how Bekah O'Shea is helping build Montana's creative future through resilience\, collaboration and intentional storytelling.\n\nListen at: www.iwd406.com/podcast\n\nThe IWD406 Podcast is available on Apple Podcasts\, Spotify\, Podbean\, Audible\, Castbox and additional podcast platforms.\n\nWatch the full interview and episode features on YouTube:\n\n@IWD406MONTANAWOMEN\n\nSPONSOR + PRODUCTION CREDITS\n\nWe are looking for sponsors or collaborators for our podcast.  If you are looking for promotion\, IWD406 and the IWD406 Podcast offers long and short format interviews\, video production\, and is a space for promoting your brand\, product\, service\, event or organization.  Email us today to learn more at jwalz@iwd406.com\n\nWe are in partnership with Production by Erickson Media.\n\nThe IWD406 Podcast amplifies the voices\, experiences and work of women shaping business\, culture and community throughout Montana.\n\nSPONSORSHIP AND PROMOTIONAL OPPORTUNITIES\n\nInterested in sharing your business\, event or brand with the growing IWD406 audience?\n\nLearn more about podcast sponsorships\, promotional partnerships and storytelling opportunities at www.iwd406.com.\n\nPass the Mic. Share the Story.
X-ALT-DESC;FMTTYPE=text/html:<h1><strong>EPISODE 67</strong></h1>\n\n<h1><strong>Bekah O&rsquo\;Shea: Rebuilding Through Fire\, Cancer and Creativity | Ride Free Montana\, Coup de Rouge and HOWL</strong></h1>\n\n<p>What happens when life repeatedly reminds you that time is never guaranteed?</p>\n\n<p>In Episode 67 of the IWD406 Podcast\, Julie Walz welcomes fifth-generation Montanan Bekah O&rsquo\;Shea&mdash\;designer\, entrepreneur\, founder of Ride Free Montana\, co-founder of House of Cowbella\, and one of the creative forces behind Coup de Rouge and HOWL: House of West.</p>\n\n<p>Bekah and her husband create handcrafted heirloom leather goods and silver pieces from their family ranch\, combining traditional Western craftsmanship with a modern artistic perspective. But the heart of Bekah&rsquo\;s story reaches far beyond the products she creates.</p>\n\n<p>After leaving respiratory therapy and surviving a devastating Colorado wildfire that destroyed her family&rsquo\;s home\, Bekah began rebuilding more than a house. She later navigated her daughter&rsquo\;s Type 1 diabetes diagnosis and then faced her own breast cancer diagnosis&mdash\;experiences that changed how she thought about time\, creativity\, motherhood\, collaboration and the life she wanted to build.</p>\n\n<p>Those chapters taught Bekah to release what no longer mattered\, pursue the ideas that continued calling her and become more intentional about creating meaningful memories with the people she loves.</p>\n\n<p>In this conversation\, Bekah shares how that resilience shaped Ride Free Montana and eventually helped inspire Coup de Rouge&mdash\;an immersive platform bringing together Western and Indigenous fashion\, fine art\, film\, storytelling\, music and performance.</p>\n\n<p>She also introduces HOWL: House of West\, a collaborative creative space in downtown Livingston designed to bring artists\, thinkers\, producers and visionaries together through memberships\, experiential events and production resources.</p>\n\n<p>WHY LISTEN?</p>\n\n<p>This episode is for anyone who has experienced an unexpected detour\, questioned whether it was too late to pursue a creative dream or wondered how meaningful Montana events and brands are built behind the scenes.</p>\n\n<p>Bekah&rsquo\;s story is an honest look at what it takes to rebuild\, collaborate and continue creating when life changes the plan.</p>\n\n<p>WHAT YOU&rsquo\;LL LEARN</p>\n\n<ul>\n	<li>How Bekah&rsquo\;s fifth-generation Montana roots shaped her identity</li>\n	<li>The influence of her grandmother and Helena&rsquo\;s historic Reader&rsquo\;s Alley</li>\n	<li>Why Bekah initially pursued a career in respiratory therapy</li>\n	<li>How losing her Colorado home to wildfire changed her direction</li>\n	<li>What her daughter&rsquo\;s Type 1 diabetes diagnosis taught her about motherhood</li>\n	<li>How breast cancer reshaped her relationship with time and creativity</li>\n	<li>How Ride Free Montana began on the family ranch</li>\n	<li>The process behind its heirloom leatherwork and silver collaborations</li>\n	<li>How found materials become meaningful\, wearable pieces</li>\n	<li>The vision behind Coup de Rouge</li>\n	<li>Why Western and Indigenous representation matters within the creative landscape</li>\n	<li>How immersive events are helping preserve and expand Montana&rsquo\;s cultural story</li>\n	<li>What visitors can expect from the expanded three-day Coup de Rouge experience</li>\n	<li>How HOWL is creating space for collaboration in downtown Livingston</li>\n	<li>Why the right creative team can turn an ambitious idea into reality</li>\n	<li>How Bekah protects her energy while continuing to build</li>\n</ul>\n\n<p>EPISODE CHAPTERS</p>\n\n<p>00:00 Meet Bekah O&rsquo\;Shea<br />\n03:37 Montana Roots Tour<br />\n06:14 Hidden Gems in Seeley<br />\n07:47 Reader&rsquo\;s Alley Legacy<br />\n15:03 Finding Her Art Path<br />\n18:21 Healthcare Detour<br />\n25:40 Wildfire Loss and Rebuilding<br />\n30:18 Returning to Montana<br />\n33:51 Navigating Type 1 Diabetes<br />\n40:19 The Beginning of Ride Free Montana<br />\n42:24 Leatherwork Takes Off<br />\n45:43 Silver Collaborations and Creative Joy<br />\n48:16 Designing With Found Materials<br />\n50:10 Cancer\, Stress and Letting Go<br />\n53:32 Resilience Through Chemotherapy<br />\n55:26 The Origins of Coup de Rouge<br />\n01:01:20 Red Lodge Roots and Meaning<br />\n01:05:40 Immersive Show Highlights<br />\n01:07:45 The Three-Day Event Experience<br />\n01:09:49 Launching HOWL: House of West<br />\n01:13:11 Building the Dream Team<br />\n01:19:35 Protecting Energy and Decompressing<br />\n01:22:03 How to Support the Events<br />\n01:26:44 Legacy Quickfire and Pass the Mic<br />\n01:31:00 Spotlighting Heidi Martincic<br />\n01:36:27 Where to Find Everything</p>\n\n<p>Listen to the full episode and discover how Bekah O&rsquo\;Shea is helping build Montana&rsquo\;s creative future through resilience\, collaboration and intentional storytelling.</p>\n\n<p>Listen at: <a href="http://www.iwd406.com/podcast">www.iwd406.com/podcast</a></p>\n\n<p>The IWD406 Podcast is available on Apple Podcasts\, Spotify\, Podbean\, Audible\, Castbox and additional podcast platforms.</p>\n\n<p>Watch the full interview and episode features on YouTube:<br />\n@IWD406MONTANAWOMEN</p>\n\n<p>SPONSOR + PRODUCTION CREDITS</p>\n\n<p>We are looking for sponsors or collaborators for our podcast.&nbsp\; If you are looking for promotion\, IWD406 and the IWD406 Podcast offers long and short format interviews\, video production\, and is a space for promoting your brand\, product\, service\, event or organization.&nbsp\; Email us today to learn more at jwalz@iwd406.com</p>\n\n<p>We are in partnership with Production by Erickson Media.</p>\n\n<p>The IWD406 Podcast amplifies the voices\, experiences and work of women shaping business\, culture and community throughout Montana.</p>\n\n<p>SPONSORSHIP AND PROMOTIONAL OPPORTUNITIES</p>\n\n<p>Interested in sharing your business\, event or brand with the growing IWD406 audience?</p>\n\n<p>Learn more about podcast sponsorships\, promotional partnerships and storytelling opportunities at <a href="http://www.iwd406.com">www.iwd406.com</a>.</p>\n\n<p>Pass the Mic. Share the Story.</p>\n\n<p>&nbsp\;</p>\n
LOCATION:https://iwd406.com/podcast/
UID:e.148.85796
SEQUENCE:3
DTSTAMP:20260731T230711Z
URL:https://business.whitefishchamber.org/events/details/episode-67-bekah-o-shea-rebuilding-through-fire-cancer-and-creativity-ride-free-montana-coup-de-rouge-and-howl-85796
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