about us

Located in the heart of downtown, Whitefish's boutique hotel, The Firebrand, brings urban sophistication and service combined with the atmosphere and adventurous spirit of Montana's rugged landscapes. Adventurers, foodies, art explorers, skiers, cyclists, paddlers... no matter your interest or passion, the town and landscapes around Whitefish are the setting upon which your next great story can be written. Make The Firebrand Hotel your home base and take full advantage of all the area offers! Over 600 miles of trails lead to Glacier National Park's alpine lakes and rugged peaks. Take in the spectacular vistas with a red bus tour or embark on a boat cruise on Lake McDonald, St. Mary's Lake, or Two Medicine Lake. Explore Whitefish Lake with an evening cruise, rent a ski boat or personal watercraft from the Marina at Whitefish Lake, or explore the frozen expanse on snowshoes in winter. Local events, including a weekly farmer's market, art fairs, professional theater productions, microbrew festivals, and race events, are only a few reasons Whitefish is a vibrant community. When the winter snows arrive, the lifts are only 15 minutes away. World-class skiing and snowboarding at Whitefish Mountain Resort, backcountry snowcat skiing, multiple cross-country ski areas, snowmobile trails, dog sledding, ice skating, ice fishing, and sleigh rides are some of the ways to write your winter in Whitefish story.